Sami is the CEO at Petra Labs, an NYC-based startup that offers a suite of software and service solutions to help brands improve their position in AI Search. Sami has served as a personal AEO advisor to companies like Zapier, Rippling, and more. He spends a large portion of his time leading the research efforts at Petra Labs where the team seeks to better understand how LLMs retrieve and rank information in the real world.

Ramie is the COO at Petra Labs. Ramie has served as a personal AEO advisor to companies like Four Seasons, Novig, and more. He also leads Petra’s own organic and inorganic growth strategy, helping scale the company into the 95th percentile for growth among companies of its size. Outside of Petra Labs, you can find Ramie losing money playing chess at Washington Sq. Park.

Noah Greenberg is the co-founder and CEO of  ⁠Stacker, an earned media and content distribution platform that connects brands with thousands of news publishers. Before founding Stacker in 2017, Noah spent five years at Graphiq, where he led publisher partnerships before the company was acquired by Amazon. He was named to the Forbes 30 Under 30 Media list in 2018.