CUSTOMERS

Customer Stories

Customer Stories

Stories from the teams that grow with Petra Labs

FEATURED

“It became clear to Zapier early on that Petra was more than just an analytics dashboard.”

Janine Anderson

Senior Web Marketing Manager

FEATURED

“It became clear to Zapier early on that Petra was more than just an analytics dashboard.”

Janine Anderson

Senior Web Marketing Manager

Case Study

FEATURED

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

Head of Growth

FEATURED

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

Head of Growth

Case Study

Case studies

AEO Case Study: 27× AI-referred site traffic in 6 months

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

AEO Case Study: 27× AI-referred site traffic in 6 months

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

AEO Case Study: 27× AI-referred site traffic in 6 months

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

How We 7x'ed AI Referral Traffic for Orbital in 3 Weeks

"As a fast growing start-up, we are insanely busy. We needed someone who'd jump in the trenches with us"

Aaron Joseph

AEO Case Study: 27× AI-referred site traffic in 6 months

"Petra Labs gave us a presence in AI search that competitors with 100x the marketing budget still don't have."

Nikhil Panu

Head of Growth

How We 7x'ed AI Referral Traffic for Orbital in 3 Weeks

"As a fast growing start-up, we are insanely busy. We needed someone who'd jump in the trenches with us"

Aaron Joseph

Founding BizOps at Orbital

An end-to-end AEO partnership with Zapier from strategy to attribution

“It became clear to Zapier early on that Petra was more than just an analytics dashboard.”

Janine Anderson

Senior Web Marketing Manager

Driving A 53% Increase in AI-Referral Traffic for Fractional Jobs

"It felt real when customers started saying they found me on ChatGPT."

Taylor Crane

Founder

INTELLIGENCE

Explore the research that makes these results possible

Research Report

Distinguishing Real Change from Sampling Noise in LLM Search Outputs

Tom Zu

Founding Engineer

June 2026

Research Report

Distinguishing Real Change from Sampling Noise in LLM Search Outputs

Tom Zu

June 2026

Research Report

Distinguishing Real Change from Sampling Noise in LLM Search Outputs

Tom Zu

June 2026

Research Report

How Access Surface Shapes LLM Search and Citation Behavior

Sami Akkawi

CEO, Co-Founder

April 2026

Research Report

How Access Surface Shapes LLM Search and Citation Behavior

Sami Akkawi

April 2026

Research Report

How Access Surface Shapes LLM Search and Citation Behavior

Sami Akkawi

April 2026

Let’s turn AI search into your next growth channel

Let’s turn AI search into your next growth channel

Let’s turn AI search into your next growth channel

Pages

Home

Solutions

Intelligence

Customers

Careers

Connect

LinkedIn

Contact Us

Privacy Policy

©

2026

— PetraLabs

Pages

Home

Solutions

Intelligence

Customers

Careers

Connect

LinkedIn

Contact Us

Privacy Policy

©

2026

— PetraLabs

Pages

Home

Solutions

Intelligence

Customers

Careers

Connect

LinkedIn

Contact Us

Privacy Policy

©

2026

— PetraLabs